
Creative Hungary’s mission is to support the international market entry of selected Hungarian fashion, design, beauty and gaming brands that have already proven themselves domestically. By presenting these strong, established brands at leading international creative industry fairs and exhibitions, the program aims not only to create tangible business opportunities for participating companies, but also to strengthen the visibility and export potential of Hungary’s creative sector as a whole.
At international fairs, brands are showcased under the unified “Budapest Select” umbrella while maintaining their individual identities and brand signatures. Global experience shows that participation in prestigious professional events significantly contributes to raising the sector’s international recognition, while also promoting Hungary’s image abroad. As a result, high-quality international appearances strongly stimulate global sales and market expansion.
Previous international appearances:
2019: Milan Design Week - Brera Design Disctrict
2019: London Design Fair
2020-2021: Maison&Objet Paris
2022: Maison&Objet Paris
2023: Milan Design Week - Alcova
2023: Designblok - Openstudio
2024: Milan Design Week – Triennale Milano 2024
2025: Milan Design Week - 5VIE Design Week
2026: Ambiente - Messe, Frankfurt 2026
Planned international appearances:
2026: Tranoï – Paris
2026: Cosmoprof Worldwide – Bologna
2026: Milan Design Week – 5VIE Design Week